Social Commerce: A closer look at the numbers
Here at Eventbrite, we are fascinated by the mechanics that drive social commerce. We carefully track sharing behavior in an effort to help event organizers tap into a new world of distribution for...
View ArticleGuest post: Understanding Return on Fundraising Events
Event professionals have always had to deal with the pressure to please. More specifically, they have had to justify what their event is worth to event producers, executives, sponsors, and the public....
View ArticleThe Surprising ROI of Retargeting for Events
Are you spending too much money trying to draw new people to your event page? There’s a better way to advertise your event: retargeting. Instead of marketing to people who may or may not be...
View ArticleBoosting Sponsor ROI Before, During, and After an Event
Sponsorships are key to hosting engaging events that don’t break the bank. But these days, sponsors expect a lot more than an obligatory logo plastered across your marketing. They want you to actually...
View ArticleSlideshow: 3 Ways to Boost Your Event ROI With Tech
When it comes to increasing event ROI, there are difficult solutions, and then there are simple solutions. Skim through this deck to see how simple tech tools can help you increase your event revenue,...
View ArticleExperiential Marketing Series: Q&A with Brenna Lewis of Blurb
Hear from Brenna Lewis of Blurb on the importance of offline experiences — and why they need to go online to reach their full potential. The post Experiential Marketing Series: Q&A with Brenna...
View ArticleTrack These 5 Important Metrics to Improve Event ROI
The right event metrics can help you fine tune your marketing, improve sales, and increase your attendance turnout. Here are 5 key event metrics you can use to improve the ROI of your events. The post...
View ArticleYour Step-By-Step Guide to Measure Event ROI More Effectively
You put countless hours into your event — of course you want proof that your time has been well spent. Here’s how to measure your event ROI and tell whether the investment was worth it. The post Your...
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